Using Autoresponders in your Business
Autoresponders are one of the most misunderstood and misused applications online. Simply put, an autoresponder will automatically reply to a message that is received or will send out a message at a...
View ArticleABACUS Exposed – October 2022
Please find a link below to the latest edition of our newsletter, ABACUS Exposed. This edition is packed full of all the latest news and interviews. Any queries you may have, please do not hesitate to...
View ArticleLinkedIn B2B Insurance Marketing
LinkedIn is more than an online CV, if you work in any line of B2B activities – you need to be all over LinkedIn like a bad rash! LinkedIn B2B insurance marketing provides companies with practically a...
View ArticleSocial Media – it is not about the big numbers….
For a lot of site owners, the lure of the big numbers being bandied about around social media is simply mouth watering… for example: Facebook had 2.7 billion daily users in Q1 2019 (Facebook 2019)...
View ArticleUsing software to help manage social media
If you have set up a number of social media channels, now you will start to find it difficult to be consistent and engaging across more than one platform without a little help. We have found: that...
View ArticleUtilising Offline Marketing Techniques to Boost Online Insurance Sales
It is easy to overlook the power of offline marketing techniques when it comes to driving online sales. However, combining offline and online strategies can create a comprehensive marketing approach...
View ArticleBuilding a Referral Programme for Insurance Brokers: Unleashing the Power of...
In today’s competitive digital landscape, insurance brokers face numerous challenges when it comes to attracting new clients and expanding their customer base. Traditional marketing strategies often...
View ArticleHow to Use a CRM to Enhance Online Insurance Enquiries Management
As an insurance provider operating online, effectively managing online insurance enquiries is crucial for maximising conversions and providing exceptional customer service. This is where a Customer...
View ArticleHow can a local insurance broker use AI to help grow their business?
Chatbots and virtual assistants powered by AI are valuable tools for local insurance brokers to enhance customer service, engagement, and support. Here’s a more detailed explanation of how they can be...
View ArticleA Comprehensive Guide to Constructing a Digital Marketing Plan
In today’s dynamic digital landscape, the success of any business, including insurance brokers, relies heavily on a robust digital marketing strategy. With the increasing competition in the insurance...
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